Digital Strategist

You will be responsible for crafting comprehensive digital strategies that drive engagement, increase brand awareness, and generate leads for our clients and in-house projects.

Responsibilities :

  • Collaborate with stakeholders to understand their business objectives, target audience, and unique selling propositions.

  • Develop comprehensive digital strategies that integrate website development, SEO, social media, content marketing, email marketing, and other digital channels.

  • Create detailed strategic plans outlining goals, tactics, timelines, and key performance indicators (KPIs) for digital campaigns.

  • Work closely with cross-functional teams including IT, Sales, Business, and Marketing to align digital strategies with overall business objectives.

  • Make recommendations for the integration of emerging technologies, tools, and best practices into client strategies.

  • Monitor and analyze the performance of digital campaigns, providing regular reporting and insights to clients.

  • Continuously optimize digital strategies based on performance data, industry trends, and client feedback.

Requirements :

  • Minimum of 2 years in strategic planning or digital marketing within a creative/IT/Digital agency.

  • Bachelor’s degree in Marketing, Business, Communications, IT, or a related field, with a solid grasp of marketing principles.

  • Hands-on experience in crafting digital content strategies aligned with branding, objectives, and target audiences.

  • Fresh graduates are encouraged to apply.

  • Understanding of digital metrics, SEO, and web traffic analysis.

  • Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.

  • Excellent communication and presentation skills with the ability to articulate complex ideas clearly and persuasively.

  • Highly organized with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.

Benefits :

  • Competitive salary commensurate with experience.

  • Opportunities for professional development and growth.

  • Collaborative and supportive work environment.

  • Work-life balance initiatives.

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